The Future Around Us: How Businesses Can Adapt to the New Reality
Strategic Week Program
21st Century Management
- How to develop long-term strategies in a constantly changing environment
- Review and analysis of modern management methodologies – Agile, Lean, and OKR
- How to implement plans and manage companies during transitional times
Innovative Marketing
- How to create a long-term marketing strategy that can withstand crises
- Which modern digital tools to use so that customers know about you and buy from you
- ROI in marketing: How to turn expenses into profits with digital analytics
Modern Sales
- The evolution of the 21st-century buyer – who they are and the modern role of the salesperson
- Sales vs. Communication – negotiation techniques that lead to purchases
- How to align sales and marketing to create a unified system
- Sales management – building a strategy for the development of your sales department
Human Capital of the Future
- Corporate culture vs. company strategy and how they motivate employees
- Lean approach to managing a company’s human resources
- KPI vs. OKR: Modern tools for HR aiming for success
- Internal communication online: How to gather quality feedback in current conditions
IT Solutions for Business Automation
- How to choose the right software for managing employees, marketing, and sales
- Which programs can save your business time and money
- ROI in IT solutions for your business: The formula for profitable investments in business automation
Thanks to this strategic session, you will be able this year:
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You will establish the most optimal innovative management methods for your company.
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You will develop a management and growth plan for the sales department.
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You will create a long-term marketing strategy that is adaptable to any market changes.
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You will develop an algorithm for attracting, retaining, and motivating employees in a remote work environment.
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You will identify the software that needs to be implemented to save time and money.
COURSES OF SALES MARKETING SYSTEM
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